SF Indie Fashion

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Today Only: Shop ModCloth & Support The Princess Project

The Ruffle Vision dress by ModCloth, $104.99

Fashion for a good cause alert: buy any ModCloth dress from the online shop’s Fancy Frocks category today, and the indie fashion purveyor will donate one dress to The Princess Project, a Bay Area-based non-profit organization that donates stylish dresses and accessories to high school girls in need just in time for their spring proms each year. The one-for-one dress drive runs today only.

Each year, the Princess Project gives thousands of girls who would not otherwise be able to afford a new dress for their school prom the opportunity to get dolled up and enjoy the big night. The annual dress drive, which collects dresses at locations around the Bay Area each year, ended over the weekend, so this partnership with ModCloth brings a don’t-miss-out chance to give back if you haven’t already.

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